GUIDANCE     We know it's a crazy world, but we insist on being as sane as we can in it. Today we show how crazy the world is by looking at how money is made, at financial reward, at getting attention in odd or maybe even delusional ways, at being paid exorbitantly for knowing *where the risks are and what won't work.* "It's a crazy world, and I know how to make that pay off." Wrongheaded notions and investment blunders that pay off; far-out ideas that make money: That's where we are today. But ...